Posted on 22 January 2015.
This one-hour-long webinar features special guest Réjean Tremblay, Audience Development and Sales Manager at Tafelmusik Baroque Orchestra. Réjean shares the things that Tafelmusik has learned through establishing its own record label (Tafelmusik Media) and Watch and Listen web page, with a particular focus on sales, marketing and promotion. As one can learn from Tafelmusik’s journey, sales and distribution channels – from you own hosted download platform to iTunes and Amazon – are key to a successful digital strategy. The webinar was moderated by Randy Barnard.
This webinar was presented by Orchestras Canada on January 22, 2015, as part of the Digital Strategies 101 series.
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